Genius Gourmet, a top player in the functional food space within the sports nutrition industry, made an exciting appearance at the 2024 NACS Show in Las Vegas. Known for their indulgent Keto Bar, Keto Shake, light and crispy Protein Treat, and their latest Protein Cookie Bites, the brand unveiled yet another high-protein offering: the Protein Nut Roll Bar.
The Protein Nut Roll Bar is designed to deliver the nostalgic taste of a classic Nut Roll, featuring a soft, chewy base coated in crunchy peanuts. The peanuts not only enhance the texture but also add a subtle nutty flavor. The bar offers a perfect balance between smooth vanilla in the background and a rich caramel saltiness up front. The combination of flavors, especially when you hit pockets of caramel, creates a truly satisfying and delicious snack.
Weighing in at 51g, this bar provides 10g of protein, 23g of carbs (including 2g of sugar and 5g of fiber), and 13g of fat, mainly from the peanuts, for a total of 190 calories. Although it was showcased in its final form at the NACS Show, the Protein Nut Roll Bar will be hitting shelves in a few months, available both direct from Genius Gourmet and through select retailers. This latest creation is sure to be a hit with fans of the brand’s other protein-packed treats.
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